TESTELOGIN

Custom Dye
Lab.

Create your own color
from only 40 units

Pigment Grey Regular Tee.
Pigment Grey Regular Tee.
Pigment Grey Regular Tee. €19,43
Regular
Pink Clay Regular Tee.
Pink Clay Regular Tee.
Pink Clay Regular Tee. €19,43
Regular
Purple Regular Tee.
Purple Regular Tee.
Purple Regular Tee. €19,43
Regular
Cold Blue Regular Tee.
Cold Blue Regular Tee.
Cold Blue Regular Tee. €19,43
Regular
Wild Green Regular Tee.
Wild Green Regular Tee.
Wild Green Regular Tee. €19,43
Regular
Black Regular Tee.
Black Regular Tee.
Black Regular Tee. €19,43
Regular
Vintage White Regular Tee.
Vintage White Regular Tee.
Vintage White Regular Tee. €19,43
Regular
Light Grey Marl Oversized Tee.
Light Grey Marl Oversized Tee.
Light Grey Marl Oversized Tee. €20,24
New
Oversized
Vintage Olive Oversized Tee.
Vintage Olive Oversized Tee.
Vintage Olive Oversized Tee. €20,24
Oversized
Vintage Dune Oversized Tee.
Vintage Dune Oversized Tee.
Vintage Dune Oversized Tee. €20,24
Oversized
Natural Oversized Tee.
Natural Oversized Tee.
Natural Oversized Tee. €20,08
DYE READY
Oversized
Pink Clay Oversized Tee.
Pink Clay Oversized Tee.
Pink Clay Oversized Tee. €20,24
Oversized
White Oversized Tee.
White Oversized Tee.
White Oversized Tee. €20,24
Oversized
Kaki Oversized Tee.
Kaki Oversized Tee.
Kaki Oversized Tee. €20,24
Oversized

SS25
Color
Trends.

Sand Oversized Tee.
Sand Oversized Tee.
Sand Oversized Tee. €20,24
Oversized
Hot Orange Oversized Tee.
Hot Orange Oversized Tee.
Hot Orange Oversized Tee. €20,24
Oversized
Black Oversized Tee.
Black Oversized Tee.
Black Oversized Tee. €20,24
Oversized
Wild Green Oversized Tee.
Wild Green Oversized Tee.
Wild Green Oversized Tee. €20,24
Oversized
Vintage Black Oversized Tee.
Vintage Black Oversized Tee.
Vintage Black Oversized Tee. €20,24
Oversized
Cream Oversized Tee.
Cream Oversized Tee.
Cream Oversized Tee. €20,24
Oversized
Cobalt Blue Oversized Tee.
Cobalt Blue Oversized Tee.
Cobalt Blue Oversized Tee. €20,24
Oversized
Vintage Brown Oversized Tee.
Vintage Brown Oversized Tee.
Vintage Brown Oversized Tee. €20,24
Oversized
Pigment Grey Oversized Tee.
Pigment Grey Oversized Tee.
Pigment Grey Oversized Tee. €20,24
Oversized

EPISODE#1
  
Quality, Sustainability, Accessibility.
Poster

We produce what others outsource.

We control what others delegate.

We own what others rent.

With over two decades of luxury fashion experience, our team crafts each piece in our own ateliers in Portugal, overseeing every step from fabric to finish.

WATC STUDIO blanks are the foundation of every wardrobe: timeless, essential, shaped by a modern aesthetic.

Ready for anyone, worn as is or serving as the perfect canvas for avant-garde brands and creators.

Quality is our foundation.

Sustainability is our responsibility.

Accessibility is our commitment.

Labelling
Service.

Create and apply custom main labels to your collection, reinforcing your brand’s identity.

A main label is not just a detail - it’s your brand’s signature. It tells your story and elevates every piece in your collection.

Inspired by the finest luxury maisons, our main labels embody precision and timeless quality.

Use our Label Builder to upload your design and position it exactly how you want on your main label.

Use our Label Builder to upload your design and position it exactly how you want on your main label.

How does the labelling service work ?

To create your main label, you need to be logged in as a B2B member. Go to any product page and click on “Customization Services.” From there, access the Label Builder to upload your design and position it on your label.
 

Once your labels are ready, you will receive a notification. When you place an order, you’ll find a tick box “apply labels” at the checkout. We’ll apply your labels when requested and store the remaining ones for the future.

What is the composition and size of labels?

Our labels are made from recycled polyester woven tape and come in two base colors: black or white. Designs are printed in black, white, or shades of gray for a clean and versatile look. Each label measures 5.50 cm x 3 cm (2.17” x 1.18”), providing the perfect balance of visibility and subtlety.

Where and how are labels sewn in ?

Labels are sewn exclusively in the main label placements: inside the collar for tees, hoodies, sweaters, and vests, and inside the waistband for sweatpants, sweatshorts, jeans, and cargos. Each label is secured with just two clean stitches, a detail inspired by luxury maisons, offering a sleek, professional finish.

Size information is not included on main labels, and it should not be added to label designs, as all blanks come with a size tag located next to the main label.

How many labels should I purchase ?

Labels are sold in batches of 250 units minimum.

How long does it take to produce labels ?

Between 7 and 11 business days.

How do I make sure I don't run out of labels ?

You can control your labels stock directly in your Private ShowRoom.

What is included in the price of the labels ?

When you buy labels, the price includes the manufacturing, the storage and application of the labels on your orders' products.

What products can I add labels to ?

You can add your labels on all the products we offer, blanks, printed blanks etc.

Can I create several different labels ?

No, for the moment you can only create one label.

What happens if I run out of labels ?

You can restock your labels directly in your Private ShowRoom.

To create your main label, go to any product page
and click on "Customization Services".

SS25
Color Trends.

Essential colors to shape your spring summer collection.

Light Grey Marl.

Soft and understated, Light Grey Marl offers a clean, athletic-inspired tone that brings ease and subtle texture to SS25 collections.

 

Seen in the collections of Aimé Leon Dore, Rhude, and Jacquemus, this shade reinforces its status as a go-to neutral in luxury streetwear.

 

Its ability to balance minimalism with everyday appeal makes Light Grey Marl a versatile and commercially strong choice this season.

SHOP LIGHT GREY MARL

All images belong to their respective brands and are used for trend reference purposes only.

Pink Clay.

Soft yet distinctive, Pink Clay brings a fresh take on muted tones, offering subtle color with strong visual impact.

 

Seen in the collections of Loewe, Acne Studios, Stone Island, and Corteiz, it serves as a versatile alternative to classic neutrals.

 

A market-approved shade that stands out while staying easy to wear, making it a strong choice for SS25.

SHOP PINK CLAY

All images belong to their respective brands and are used for trend reference purposes only.

Cold Blue.

Crisp and lightweight, Cold Blue delivers a clean, effortless look that feels both fresh and wearable.

 

Embraced by Casablanca, Givenchy, and Aimé Leon Dore, this shade reinforces its influence in luxury streetwear.

 

Its mix of versatility and statement appeal makes Cold Blue a key addition to SS25 collections.

SHOP COLD BLUE

All images belong to their respective brands and are used for trend reference purposes only.

Earth Tones.

Warm, natural, and effortlessly wearable, Sand, Croissant, and Vintage Dune define a key color direction for SS25, bringing depth and character to collections.

 

Featured in the latest collections of AMI Paris, KITH, and Off-White, this palette offers a strong alternative to traditional neutrals.

 

Grounded yet on-trend, these tones provide the perfect base for both essentials and standout pieces this season.

SHOP EARTH TONES

All images belong to their respective brands and are used for trend reference purposes only.

Custom
Dye Lab.

Create your own color from only 40 units per style and color.

Custom dyeing gives you the freedom to build your own identity through colors that match your vision and align with your brand.

Starting at just 40 pieces per color with optional wash effects to add texture and depth.

Choose your color using the HEX picker — we’ll translate it into the closest Pantone TCX using Pantone Connect, the global textile standard.

Choose your color using the HEX picker, we’ll translate it into the closest Pantone TCX using Pantone Connect, the global textile standard.

How does the Custom Dye Lab work?

You start by selecting one of our blank styles. Then, define your custom color using a HEX code or Pantone TCX reference, and pay a one-time development fee. This covers color matching, lab dip production, and the setup of your custom dyed product in your Private Showroom. Once ready, your product will appear in your Private Showroom, and you’ll be able to place bulk orders from 40 units, with full flexibility to mix sizes.

How do I choose my custom color?

You can choose between two options: use our HEX color picker or enter a Pantone TCX code. If you use the picker, we’ll convert your color to the closest Pantone TCX shade. All matches are made using the official Pantone Connect tool to ensure accuracy.

Can I preview my custom color before ordering?

Yes, when using the HEX picker, you’ll see a live preview in the builder. Please note that this is a visual simulation and may not perfectly represent the final dyed product. After purchase, we will determine the closest Pantone TCX match to your selected color. This exact Pantone reference will be displayed in your Private Showroom, allowing you to review it before placing any bulk orders.

What’s the minimum bulk order per custom color?

The minimum is 40 units per style and per color, with full flexibility to mix sizes.

What’s included in the development fee?

The fee covers Pantone color matching, internal lab dip production used to validate the color, and the setup of your custom dyed product in your Private Showroom with full access to wholesale pricing.

What’s the timeline for custom color production?

Your custom product will appear in your Private Showroom within 24 to 48 business hours after purchase.

Once you place your bulk order, production takes approximately 2 to 3 weeks, depending on quantity and workload.

Will the color be exactly what I see on screen?

We use Pantone Connect to convert your selected HEX code into the closest Pantone TCX match, ensuring a reliable reference for textile dyeing.

However, some very bright, neon, or digital-only colors may not be achievable on cotton fabrics. In such cases, we’ll match your choice to the closest available tone from the Pantone Cotton TCX library.

Slight variations may also occur due to fabric texture, lighting, and dye behavior.

 

Do you offer any wash options?

Yes, we currently offer stone wash as an optional finish.

It adds depth, texture, and a slightly worn-in look to your custom dyed garment.

Can I apply a stone wash to any color?

Stone wash works best on medium to dark colors, where the effect is most visible.

It may have little to no impact on light shades and will slightly fade or soften the base color.

What services can I add to dyed products?

You’re free to customize your products on your own after delivery.

As for our in-house services, only main label application (labeling service) is currently available.

DTG printing and embroidery will be offered soon.

Which products can I customize with this service?

Currently available: Oversized Tee, Oversized Boxy Tee, Regular Tee, Oversized Hoodie, and Straight-Leg Relaxed Sweatpants.

More styles will be available soon.

Will a reorder match the original color?

We use Pantone Connect to convert your selected HEX code into the closest Pantone TCX match, ensuring a reliable reference for textile dyeing.

However, some very bright, neon, or digital-only colors may not be achievable on cotton fabrics. In such cases, we’ll match your choice to the closest available tone from the Pantone Cotton TCX library.

Slight variations may also occur due to fabric texture, lighting, and dye behavior.

 


Currently available for these styles:
Oversized Tee, Oversized Boxy Tee, Regular Tee, Oversized Hoodie, and Relaxed Straight-Leg Pants.

To access the Custom Dye Lab, go to the product page of any eligible item and click on “Customization Services”.
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Warning

Custom dye products must be ordered in quantities of at least 40 units per style and color: